Riders in the Sky have a saying, “That would be the easy way. But it wouldn’t be the cowboy way!” It seems that some people like their video production to be a challenge and think the easy way is for wimps.
So, to the tough guys, here’s the perfect formula for sleepless nights, ballooning budgets, extended deadlines, and uncomfortably long one-on-one conversations with your boss.
In other words, here’s 20 easy ways to make your video hard. Don’t Plan
Make it up as you go
Punt the strategy
Skip the Creative Brief
Make your audience “The World”
Share at least 82 of your most important messages
Always assume
Cut corners
Rush, Rush, Rush
Be too busy to communicate
Don’t budget
Speculate on a delivery date
Avoid Calls to Action like the plague
Make your Call to Action a feeling
Make sure everyone in your office has a say
Don’t read the scripts, but approve them anyway
Make changes frequently and often
Don’t worry about tracking results
Ditch the analytics and
Steer clear of SEO
That’s it… Just a few of the easy ways you can make your video really hard. Have questions about YOUR video? Let us know: Visit our website www.zappl.in/blog ___________________________________ Zero Aperture production Pvt. ltd. is an video communications company that brings businesses perspective through ideas, messages and stories. Product Photography | Zappl | Zero Aperture Production Pvt Ltd |www.zappl.in | Product Explainer | Product Photography | Corporates documentary | Video Production | Promotional Videos | Internal Videos | Corporate Videos | Training Videos |Animation Video Marketing | Video Distribution | Video Advertising | YouTube | Testimonials Video