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A corporate testimonial video is more than just a review. It reveals the story of how your product or service solved a customer problem. Besides, it highlights your brand and its products or services positively.


And what better way to promote your products or services than to feature someone who has already used them. An element of trust and familiarity, a testimonial video certainly goes a long way to connect with potential customers.


Testimonial videos often play a significant role in shaping a buyer's decision. Therefore, make sure to share client testimonials on your website, social media accounts, and even via email marketing to reach out to a substantial target audience


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6 Best types of corporate videos

Putting your video to any of the emails leads to a good increase of at least 200 percent in the click-through rate, and if that wasn't enough, simply adding the word "video" to the subject line can further increase the open rates.

Although most email services do not currently support playing embed videos. However, the best way out in such cases is to add a video screenshot with a play button on the top and hyperlink it to the original video. This way, the user will be directed to your video. Product Photography | Zappl | Zero Aperture Production Pvt Ltd |www.zappl.in | Product Explainer | Product Photography | Corporates documentary | Video Production | Promotional Videos | Internal Videos | Corporate Videos | Training Videos |Animation Video Marketing | Video Distribution | Video Advertising | YouTube | Testimonials Video


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6 Best types of corporate videos


Social media videos are primarily focused on niche-specific groups of consumers and are a very effective marketing tool. Social media videos are very short and effective. This usually encourages today's generation to share them more often.

Besides, these videos need not be focused entirely on a single product or service. Even creating videos that tie into specific events or news work can do wonders to catch the viewers' attention.

Create engaging, fun, witty, or captivating videos representing your brand well while appealing to your target market's preferences and requirements. Narrate a story, create a sequence of videos as part of your social media ad campaign, or report a fantastic experience relevant to your products or services.



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